May 1, 2007

Professional Liability Insurance For Personal Trainers Is A Must

If you are a professional fitness trainer, and don’t have liability insurance you are making a big mistake. For the low cost of personal training insurance it is definitely worth every penny to have. My rule of thumb is it is better to be safe than sorry.

Suppose you are training someone, and accidentally drop a dumbell on their foot. The next day you find out your clients foot is broken, and she can’t go to work for one week. You could be in big trouble. Professional liability insurance for personal trainers is very easy to get.

Chances are you will never have to use it, but if you do, it is available. It is better than losing your house, isn’t it?

You can discover more about professional liability insurance by visiting my fitness insurance .

When planning your business, do yourself a big favor and don’t forget personal trainer liability insurance.

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April 26, 2007

Am I Qualified To Create A Product On Marketing Personal Training?

Some might ask if I am qualified to create a product on marketing personal training. I can assure you I have done thousands upon thousands of personal training sessions over the last 16 plus years. Let me tell you, I certainly learned from the school of hard knocks. Marketing personal training from the trenches for an extensive period of time certainly opens a fitness trainers eyes as to what works, and what doesn’t. Another words, failing your way to success is a journey with many lessons. These many lesson are valuable to share with others marketing personal fitness training from trenches.

After getting a degree in Exercise Physiology from the University of Wisconsin - Green Bay, I decided to head to Hollywood to train celebrities, and train myself at the Mecca Of Bodybuilding - Gold’s Gym in Venice. Prior to heading to Los Angeles to market my personal training services, I paid my dues with an internship at the YMCA. Upon arriving in Los Angeles, I immediately received a job offer from the most exclusive health club in the United States, Sports Club LA. After working at The Sports Club Los Angeles for a couple of years, I decided to go out on my own, and enter the trenches. Thus, I have never worked for anyone but myself since. That was like thirteen years ago. So far, the risk of starting my own personal training business was the most satisfying, and profitable decision I have ever made. It enabled me greater financial, and personal freedom. I set my own hours, take my own days off, and decide who I want to train, and who I don’t.

Yes, I have worked with many world famous celebrites over the years. Directors, Oscar award winning screen writers, producers, and well known actors are among my clients. This is everything, and more I expected to accomplish after packing the car and leaving the state of Wisconsin for Hollywood.

In my newest product, Personal Training Riches, I take over 16 years of live personal fitness training experience, a college degree in Exercise Physiology, and over 27,248 personal training sessions to deliver a tell all product on how to build a very financially properous personal training business.

I promise not to hold anything back. I am completely spilling the beans on how I marketed my personal training business to the point of literally having people fight over times to work with me. You, too, can reap the riches of personal training at an even faster rate than I experienced because I paid the price with personal fitness training marketing blood, sweat, and tears so you won’t have to.

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April 25, 2007

As Personal Trainer Training Improves Money Flows

If you want to make more money as a personal trainer, your personal trainer training must quickly improve! I came across a fellow fitness professionals blog and he suggested personal fitness trainers need to focus on improving their own personal trainer training. Another words, become a better training. I totally agree with him.

The fact is if you are not improving as a personal fitness trainer, you are declining. There is no staying the same! I strongly urge you to begin work on making yourself a better personal trainer. Yes, improving your sales, and marketing is mandatory, but also improving your fitness training skills is crucial. By getting better as a trainer, your results will speak for themselves. You will be delivering greater results to your clients. The more results delivered, the more clients you will theoretically attract, and retain.

Work on effective client communication, motivation, as well as the understanding of effective Exercise Physiology principles. When you combined powerful personal training marketing and sales knowledge with improved training, you are almost guaranteed to hit a financial home run. The combination of both yields dollars! Therefore, may I challenge your personal trainer training to include both fitness marketing, and continuing personal trainer education. The combination of the two will catapult your personal training business into money overdrive.

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April 17, 2007

A Personal Trainer Salary Can Be Large

Almost every week I hear the words what is a personal trainer salary? How much can a personal fitness trainer make? My answer is simple as much as you want. The person asking the question usually looks puzzled after I make that statement.

The average salary of a personal trainer is around $42,000. However, who wants to be average? Some fitness trainers make well over $100,000 per year. How, you ask? The answer is focusing on marketing, and selling their personal training services. They have a clear cut, action oriented marketing and sales plan.

So the answer to if a personal trainer salary is worthwhile, I answer definitely yes! The personal fitness trainers who take the risk of starting their own personal training business are the ones who generally reap the higher incomes. On the other hand, health club, or fitness training studio employees get paid much less for the so-called job security.

If you are considering the profession of personal training, expect a personal trainers salary of anywhere from $15 to $150 per one hour session. So yes, there is money to be made as a professional fitness trainer. You just need to decide how much you want to make.

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April 16, 2007

Personal Training Schools Do Not Tell All

So you want to be a professional fitness trainer. Personal training schools are probably at the top of your list. After all, you do need the basics to become a personal trainer. The fact is graduating from a personal trainer school does not necessarily mean money will immediately fall from the sky. Such personal training courses at various personal training schools briefly touch upon the very basics of being a personal trainer. Most fitness training schools will cover anatomy, physiology, exercise program design and briefly cover personal training business and marketing strategies.

It is important to realize we, as personal trainers, are not in the personal training business, but the marketing of personal training. In my opinion, personal training schools should spend three fourths of the fitness training course on how to successfully run a personal fitness training business. Another words, how to market and sell personal fitness training.

If you, as a fitness trainer, can understand this one concept I just mentioned above, you will quickly be on your way to a very profitable fitness training venture.

Since I have been in the personal training trenches for well over a decade, I know the vital importance of marketing for your fitness consulting firm. Therefore, my newest course Personal Training Riches serves as a definitive guide to marketing and selling your personal training services. Thus, Personal Training Riches greatly compliments many of the better personal training schools teachings.

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April 9, 2007

Personal Fitness Training Business Questions

According to extensive research, most personal fitness trainers want more clients. That is why we have focused on developing a great product which will share all the personal training business secrets that successful trainers use to make over six figures. Once you get a clients, it is much easier to keep that client versus searching for a new ones.

Since Personal Training Riches is almost completed and ready to be revealed to the World, we are asking personal trainers, one last time, to include their most burning personal fitness training business questions. The answers will be included in the Personal Training Riches product. You have the chance to help make it a killer product!

Jim O’Connor

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April 5, 2007

Starting A Personal Training Business Must Be Planned

One day bodybuilder Joe was showing off his physique in the gym by bench pressing 315 for reps. Later onlooker Tom, who is extremely impressed with Joe’s physique, comes up to Joe and asks to be trained by him. Now Joe does not own a personal training business, but needs the money, and figues it would be easy money to personally train Tom. Therefore, they set up times, and specifics. Joe has now started a personal training business! Has he really?

This is the way many personal fitenss trainers get started. They start out by training a few people to make a few extra bucks. That is the problem. More on Starting A Personal Training Business Must Be Planned

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April 1, 2007

The Personal Fitness Training Business Generates Wealth

Can you make money with a personal fitness training business? If so, how much? These are the two biggest questions I get. The answer to both of these questions is yes, and yes. You can make from a very good living as a personal trainer to a supberb living. Just like in any other industy you have people who excel, and others who crumble. It is not uncommon for the top personal training business owners to generate over $100,000 per year in income. The sky is actually the limit if you think outside of the box. The most important thing you can do as a beginning fitness trainer is to gather as much business knowledge about running a successful personal training service. More on The Personal Fitness Training Business Generates Wealth

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March 29, 2007

How To Become A Personal Trainer

The personal training market is booming! More and more people are turning to professional fitness trainers to assist them in losing fat, and gaining muscle. Fitness minded individuals are quickly discovering money can be made helping people become fit. As a matter of fact, a lot of money can be made!

Growth in the industry continues to show a steep climb. Now is the time to become a personal trainer. You can generate a large income doing what you enjoy, talking fitness. Below I have listed some ideas on how to become a personal fitness trainer.

1. It is best to have a bachelors or above in Exercise Physiology, Kinesiology, or Human biology. If not, locate an entry level course pertaining to fitness, anatomy, and physiology. I know some colleges such as UCLA have extension programs on fitness programming. You can also try community colleges. If all else fails, turn online for a personal trainer home study course, or personal training school. (Education is a must, or you won’t be qualified to empower people.)

2. Look into a private fitness trainer certification program. ACE, ACSM, and NSCA offer great programs just to mention a few.

3. Find a gym, or trainer mentor that will take you under their wing.

4. Study business and sales principles. This is very important! If you don’t know how to sell your services, nobody will benefit.
Personal Training Riches spells it all out.

5. Learn as you earn. Continue to build your exercise physiology knowledge as long as you are a personal trainer.

Above is a quick down and dirty outline to get you started at becoming a personal trainer. However, this is plenty more to learn if you want to reach the of a $100,000 personal fitness trainer.

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The Personal Training Business Is A Business

Over the years I have seen too many trainers not treating their professional training businesses as true businesses. Many just take the “I’m going to train some folks and earn a few extra bucks” attitude. The challenge is personal fitness trainers are passionate about exercise, fitness, nutrition, and helping people. Generally, they are not enthusiastic, and informed about business. Therefore, many professional fitness trainers lack the business know how to run a very successful personal training company.

Fitness trainers are generally educators. Educators quite frequently lack the understanding of making profits. Pro trainers need to have business plans, goals, objectives, competitive analysis, target market understanding, and tremendous people skills, just to name a few. If you are lacking in just one of the segments I mentioned above, you are not making as much money as a fitness trainer as you could be.

If you are a fitness pro who doesn’t think, live and breath, it is quickly time for a paradigm shift. How about giving yourself a pay raise today?

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