January 11, 2008

Time To Fire Your Personal Training Client?

If you have been in the personal training business long enough you surely have run into “problem clients.” Your clientele will be comprised of A students whom you love to work with, and F students whom just zap your time, and energy.

Have you ever asked the question, when is enough? Problem clients are the ones who treat you with disrespect, cancel more than they make it, and complain about just about anything they can. Some of these clients won’t even work, but just want you to listen to them.
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November 22, 2007

Personal Training Business Client Trainer Privilege

Over the past 22 years, I have learned the hard way, and I don’t want you to also. As a personal fitness trainer running a personal training business, you must follow a client personal trainer privilege 100% of the time. What I mean by this is when a client tells you something you must not tell other people. I am telling you right now, it could come back to bite you in the rear end if you don’t follow what I recommend.
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July 20, 2007

Personal Fitness Trainers Shouldn’t Think Hourly

Ninety nine percent of personal fitness trainers think alike when it comes to building a personal training business. That is, the more clients they book in a week, the more money they will make. It is that simple! Fill the schedule even if it requires working seven days a week, 12 hours a day. It is all about filling the calandar to the max. When a trainers works, they get paid. When they don’t work, they fail to get paid.

Personal trainers have it all wrong. They are thinking completely backwards. More on Personal Fitness Trainers Shouldn’t Think Hourly

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July 3, 2007

Personal Training Course Flying Off The Digital Shelves

I’m an so thrilled that my personal training course, Personal Training Riches is digitally flying right out the door. Feedback has been EXCELLENT!

If you are a personal trainer making less than $100,000 you need to listen to Personal Training Riches. The information is fresh from the personal fitness training trenches. More on Personal Training Course Flying Off The Digital Shelves

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June 15, 2007

Personal Training Riches Is Live!

I am exited to announce that Personal Training Riches - Profit Secrets From The Trenches is LIVE! After 8 hard months of diligent work on this incredible product it is live, and available to get your hands on.

After I opened the door to the general public at 2:00 on June 16th, the flood gates exploded. Within the first few hour my server was absolutely slammed! So far I have received some very positive feedback. Many are glad a product like this was finally released. More on Personal Training Riches Is Live!

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May 26, 2007

Personal Training Marketing About Wants

A potential fitness training prospect calls you on the phone, and is interested in hiring you as a trainer. He tells you he wants to lose weight. You say excellent my rates are $100 per session. He says take a hike. Did you know enough about the client before telling him your price? Perhaps not.

Before talking to the personal training prospect he felt fitness training services would cost him around $50 a session. He was shocked when you said $100. If you knew enough about the personal training prospect you probably could have increased his perceived value of your services.

Personal fitness trainers all to often just focus on what prospects need. This particular prospect needed training because he was forty pounds overweight, and had high blood pressure. He knows he needs it, but does he really really want it? Probably not, because it take WORK! When he heard $100 a session, plus work, he didn’t see the value. Why? Because he needed training.
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May 16, 2007

Personal Training Cash Killers

Personal Training Business Cash KillersI am extremely proud to announce the completion of my brand new 13 page special report titled Personal Training Cash Killers. This powerful personal training business report tackles 5 massive mistakes over 95% of personal trainers are making to sabotage their training profits.

After reaching great success as a 20+ year professional fitness trainer, I feel it is very important for me to give back to the trainers who are either just starting out, or are not happy with their current income level. I have accomplished all of my desired goals and dreams as a personal fitness trainer, but not at the expense of a lot of blood, sweat, and tears.

This new special report will shorten your journey to opening the personal training cash vault. My mistakes over the past 20 years will now be your personal gain! More on Personal Training Cash Killers

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May 14, 2007

Personal Fitness Training Business Requires Effective Communication

Being able to have an effective personal fitness training business requires strong communication skills. Your job as a personal fitness trainer is to motivate your client into getting results. Results that are highly specific to your clients wishes, wants, and needs. During a personal training session, you may ask the client to enter the “uncomfortable training zone.” This can be especially challenging for some personal training program participants. More on Personal Fitness Training Business Requires Effective Communication

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May 11, 2007

Personal Trainer Training Necessary For Success

In order to be successful in the fitness business personal trainer training is mandatory. If your knowlege isn’t growing, it is declining. Rarely does it stay the same.

Now I am not just referring to the study of exercise physiology, but business, sales, and marketing. What personal trainer training consists of is the necessary education to effectively coach clients toward fitness success. But it doesn’t stop there. Learning how to run a successful personal training business is key.

Among the type of personal trainer training includes personal training courses, workshops, and even home study courses. The bottom line is the fitness professional is focusing on the importance of continuing education.

In todays ultra competitive fitness training market it is important to be qualifed. When I mean qualified I am referring to both anatomy, physiology, and business knowledge. When it comes to business personal trainer training most fitness professional seem to drop the ball. I encourage all personal trainers to continue educating themselves on business, sales, and marketing. After all, this is the knowledge that is going to fill your wallet up.

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May 4, 2007

Personal Trainer Salary Increases With Perceived Value

What should a personal fitness trainer charge? What type of personal trainer salary should he or she expect? My answer is it all depends on the clients perceived value of the service. If the client thinks you are delivering more than $100 an hour in service, you can charge $100 per hour or more. If the client doesn’t feel you offer $100 in value, they are not going to like your personal training rate very much.

The moral of the story is to increase perceived value of your personal training service; and you will be able to charge much more. In my opinion, a personal fitness trainers salary should be justified by the degree of education, personal training certification, experience, their specific specialty, and how much perceived value they can pass onto the client.

If you are a personal fitness trainer who focuses on over delivering value to your clients, you should never be shy about having higher than average rates. A trainer who has a very high perceived value by clients is well on the way to having a personal trainer salary of over $100,000 each year.

To discover how to increase perceived value so your income exceeds $100,000 a year visit personal trainer salary.

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